Industries
We would rather be genuinely useful in a handful of categories than shallow across forty. These are the ones where we hold direct advertiser relationships and know what a good source looks like.
Where we go deep
Each of these has its own consent rules, its own filters and its own definition of a returnable lead. That detail is the whole job.
Personal loans, debt relief, tax resolution and credit repair.
Applicants here are usually solving a problem this week, not researching for next quarter. We filter on debt band, employment status and credit tier so your agents are not qualifying on the call.
Medicare, ACA, dental, vision and supplement offers.
The most consent-sensitive category we run. Age and state qualification happen before delivery, and every record carries certification you can produce years later.
Roofing, HVAC, windows, solar and remodelling.
Verified homeowners requesting quotes, filtered by ZIP, property type, ownership status and project timeline. Exclusive or shared, priced accordingly.
Auto insurance and extended vehicle warranty.
Segmented by vehicle year, current coverage, mileage and renewal timing, so you are quoting people whose policy is actually coming up.
Life, final expense and property & casualty.
Scored the moment they are submitted, so your agents dial the records most likely to answer first rather than working a list top to bottom.
Degree, certification and vocational programmes.
Motivated students matched to programmes by field of study, schedule and funding eligibility, with a full consent trail attached to every record.
Claimant acquisition for active litigation.
Qualified against the current case criteria before delivery, because an unqualified claimant costs your intake team more than the lead ever cost you.
Residential solar, battery storage and energy audits.
Homeowner status, roof condition, average bill and shading are all qualified up front, so your surveyors are not driving to disqualified addresses.
Not on the list?
We open new categories when a buyer brings genuine demand and we can find publishers who already run that traffic compliantly. If both halves exist, we will tell you in a week.
What we will not do. We do not open a vertical just because someone is willing to pay for it. If a category has consent rules we cannot reliably meet, or the only available traffic comes from sources we would not approve, we pass. That has cost us revenue more than once and it is still the right call.
